SERA
Sera

Privacy Policy

SERA · UPDATED AUGUST 24, 2026

01Introduction

M1 Insights Inc ("we," "our," or "us"), the developer of Sera, is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application ("App"). By using the App, you agree to the collection and use of information in accordance with this policy.

02Information We Collect

Learning progress is stored locally on your device and is not sent to our servers — this includes completed learning moments, saved content, and quiz responses and accuracy. Anonymous User ID: when you use the App online, we automatically create an anonymous account and session with Supabase; this identifier is a random value with no name, email address, or password attached, and we cannot use it to identify you personally. Notification Device Token: if you enable notifications, Apple assigns your device a push-notification token (APNs), which we link to your anonymous user ID so we can deliver the notifications you request; we do not use the token to track you across apps or websites. Location Data: with your permission, we collect your device's approximate location to provide personalized sky conditions and lunar timing; your coordinates are rounded to two decimal places (roughly 1 km of precision) on your device before they are sent to our servers, and we do not collect or store your precise location. You can disable location services at any time through your device settings; the App will continue to function with reduced personalization. We also receive astronomical and weather data from NASA APIs, weather services, and astronomical databases.

03How We Use Your Information

We use the information we collect to: (a) provide, maintain, and improve the App; (b) personalize your experience with location-based content; (c) track your learning progress across sessions (stored only on your device); (d) send you relevant notifications (with your consent); (e) respond to your inquiries and support requests; (f) comply with legal obligations.

04Data Storage & Security

Your data is stored securely using industry-standard practices: anonymous session tokens are stored on Supabase with encryption at rest, no passwords are collected — authentication is anonymous, and data transmission uses HTTPS/TLS encryption with certificate pinning. Your anonymous session and linked device record are deleted when you delete your account in the App, and inactive notification device tokens are automatically deleted after 90 days. We implement appropriate technical and organizational measures including encryption of data in transit and at rest, regular security assessments, access controls and authentication, and secure development practices. However, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security.

05Data Sharing

We do not sell your personal information. We may share data with service providers that help us operate the App: Supabase (authentication and database), Render (backend hosting), and NASA (astronomical data APIs). We may also disclose information if required by law or to protect our rights, privacy, safety, or property.

06Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including: session data retained while your anonymous session is active and deleted when you delete your account in the App; learning progress stored locally on your device and not sent to our servers; location data rounded to two decimal places on your device, cached locally for up to 24 hours, and sent to our servers only as part of sky and weather API requests — it is not retained as a stored location profile; and notification device tokens stored while notifications are enabled and deleted when you disable notifications or delete your account, with inactive tokens automatically deleted after 90 days.

07Your Rights & Choices

You have the right to: (a) access — request a copy of your personal data; (b) correction — update or correct inaccurate information; (c) deletion — delete your anonymous account, its authentication identity, and your device record directly in the App; (d) location — enable or disable location services at any time; (e) notifications — manage notification preferences in the App. You may withdraw your consent at any time by disabling location services in your device settings, deleting your account, or contacting us at info@m1labs.io. Withdrawal of consent does not affect the lawfulness of processing based on consent before withdrawal.

08Canadian Privacy Rights

As a Canadian company, we comply with the Personal Information Protection and Electronic Documents Act (PIPEDA). You have the right to access your personal information held by us, challenge the accuracy and completeness of your information, request correction of inaccurate information, and withdraw consent (subject to legal or contractual restrictions).

09California & European Privacy Rights

California residents have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect and how it is used, and the right to request deletion. If you are in the European Economic Area (EEA), you have rights under the General Data Protection Regulation (GDPR), including the right to access, rectify, port, and erase your data, and the right to restrict or object to processing.

10Children's Privacy

The App is not intended for children under 13. We do not knowingly collect personal information from children under 13. If you believe we have collected such information, please contact us immediately.

11Analytics & Do Not Track

The App does not use any analytics, tracking, advertising, or crash reporting SDKs. We do not track you, build an advertising profile, or analyze your usage patterns. The App does not respond to "Do Not Track" signals; however, you can control data collection through your device settings.

12Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy in the App and updating the "Last Updated" date.

13Contact

If you have questions about this Privacy Policy or believe we have violated your privacy rights, contact us at info@m1labs.io. You also have the right to lodge a complaint with your local data protection authority.